about us

Beautygreen is a historic brand of Uniest. Founded in the 80s of the last century as a cooperative to enhance the work of beauticians, Uniest soc. cop. r.l. over time has grown by positioning itself on different market segments, ranging from professional work to large-scale retail trade, but always maintaining the focus on natural products. Recently, due to management issues, a reorganization of the structure became necessary. Now that the company is Uniest srl, many products have been re-branded with the uniest logo, but it seemed right to us to propose a historic brand for this new e-commerce site, combining tradition with innovation.

The ambition is to be able to go beyond the classic patterns of e-commerce platforms, where a site tries to know everything about you in order to sell you the product, but to create a space where a generic customer can find (and purchase safely ) what they want, without having to suffer profiling from large platforms.